Movers and Groovers : SAP's VP of global marketing moves to NewsCred

SAP’s VP of global marketing moves to content marketing platform NewsCred

SAP veteran joins NewsCred to spearhead new strategy department to help brand and agency clients better define and execute content marketing strategies

Content marketing platform NewsCred has appointed former SAP VP of global marketing and content strategy, Michael Brenner, as its new head of strategy.

Brenner brings over 20 years of experience in marketing and sales to NewsCred, including seven years at global enterprise software provider SAP across three different roles.

Brenner’s new role will see him work with brands and agencies to help them develop their content marketing strategies. He will also advise them on how best to use NewsCred’s Content Marketing Cloud platform, which allows marketers to curate, commission, distribute and analyse content.