Getting started with WordPress, Marketing for a Cause, Samsung Galaxy S5, Smart Insights, Psychological triggers in email marketing, Arsenal promotes marketing director, Pipeliner CRM, 'Sales Reference Library', www.howtoacademy.com Pipeliner CRM releases 'Sales Reference Library' From www.contactcenterworld.com - Pipeliner CRM announces the release of a new, public Sales reference library for sales teams, managers, and students of the sales profession. This release coincides with getting back to school, to serve as supplemental resources to their educational process. The library is designed to enrich every aspect of sales management and modern sales practices. The library includes broad business topics as they relate to sales. Samsung Galaxy S5 nominates Iphone 5 after taking the ALS Ice Bucket Challenge From www.thedrum.com - Samsung Galaxy S5 is the latest big name to take the ALS Ice Bucket Challenge, and has called out its rival iPhone 5 to do the same. ... Samsung has released the online advert following the worldwide trend of celebrities accepting to take the challenge before then nominating friends or rivals to do the same in the name of the charity. Getting started with WordPress | XEN Systems From xen.com.au - An introductory look at getting started with WordPress. WordPress is a very popular CMS which powers hundreds of thousands of websites around the world. As well as the free version, which allows you to start blogging quickly and easily without any experience, there’s an ‘installed’ version which is hosted on a server of your choosing. Psychological triggers in email marketing for social media From maximizesocialbusiness.com - A look at the importance of email marketing and social media and how you can combine the 2 to boost your social media marketing and your email subscribers. It has been said that email marketing is one of the best strategies, if not the only one, you should be using. In fact, Jeff Walker penned a book called Launch which talks about the importance of email marketing and social media, and the advantages one has when they combine the two Movers and Groovers : Arsenal promotes marketing director to top commercial role From www.marketingweek.co.uk - Vinai Venkatesham promoted to chief commercial officer as Tom Fox leaves to become Aston Villa’s chief executive.Venkatesham joined the club four years ago and sits on the Arsenal executive team and the board of Arsenal Broadband, which owns the club’s media rights. He was instrumental in negotiating recent lucrative partnerships such as the club’s biggest ever sponsorship deal with Puma and the contract renewal with Emirates, Arsenal says. The how to: Academy provides compact courses for people who think big From www.howtoacademy.com - We run day workshops, evening events, midnight master-classes, business breakfasts, dinner-debates, weekend courses, three-month writing groups and will shortly be streaming many of our courses on-line. For those who need more, the how to: Academy never sleeps. Agencies Set Sights on Marketing for a Cause From www.nytimes.com - Several advertising agencies are trying to capitalize on a boom in cause-related marketing, also known as pro-social marketing and purpose marketingTrish Wheaton, president of Young & Rubicam Group Inspire, a new practice. CreditPete Gaffney. The Young & Rubicam Group — the world’s largest agency network in a holding group, according to the trade publication Advertising Age, with revenue last year estimated at $3.6 billion — is far from alone in wanting to capitalize on the boom in initiatives like cause-related marketing, also known as pro-social marketing and purpose marketing. A new look for Smart Insights - Smart Insights Digital Marketing Advice From www.smartinsights.com - Our new mobile responsive home page and customer journeys 22nd August update: New library search and other updates It's nearly a couple of months now since. Marketing topic(s):Mobile design. Advice by Dave Chaffey.