'Fresh' UK Marketing News from theMarketingblog

Posts for Tag: John Lewis

Showcasing the highlights of the Internet Retailing Conference 2015 - now in its tenth year ... by Chloe Rigby

In the run-up to Internet Retailing Conference 2015 we’re running a series of pieces showcasing the highlights of the event, now in its tenth year. Today our focus is on Stream 1, The Customer. By Chloe Rigby

Just as the customer is at the heart of today’s ecommerce and multichannel retailing, so too the customer is at the heart of Internet Retailing Conference 2015 (IRC ’15).

Technologies are now available to develop one-to-one relationships with the online customer in a way that’s never before been possible, and retailers are adopting them eagerly to develop new approaches to customer engagement. Throughout IRC 15 Stream 1, The Customer, merchants and industry professionals will consider the effect that new tools have had on retail strategy.

IRC 2015 will be held on October 14 at the Novotel, Hammersmith, London. To find out more or to register visit www.internetretailingconference.com.

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Events : Keynoted by retailers who have led transformation within their business as their product sector or the retail landscape have evolved / Internet Retailing Conference 14th October 2014, London

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Mark Lewis, Online Director, John Lewis - Innovation and investment are key to omnichannel success / Internet Retailing Conference 14th October 2014

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'Fresh' articles about Data Driven Business London, Affiliate Marketing, HSBC is launching UK Or Away, Conversion Conference, eMetrics Summit and Predictive Analytics World

Affiliate marketing is trumpeted as one of the great money spinning phenomena of the internet age. Forrester predicts that it will be worth $4.5billion by 2015, yet many of us don’t know how to get a piece of the action.

So the good people at eSeller have taken action and drawn up a series of guides explaining what affiliate marketing is, which businesses can help and what your next steps should be. Before you know it you’ll be reaping the benefits of other people’s traffic!

To stay connected with all eSeller does, check us out on Twitter, Facebook, Google+, LinkedIn and Pinterest. There’s no excuse not to stay in touch. And as always, don’t forget to register with us.

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Find out the UK's best and worst shops as revealed by Which?

Lush is top shop - survey of 12,500 people

A-couple-out-shopping

Lush is the number one shop overall in the 2014 Which? shops survey, reclaiming the top spot it held in 2012.

After finishing second to Apple last year, the cosmetics retailer topped the table of 100 shops with a customer score of 83%. The Disney Store, Richer Sounds, John Lewis and Waterstones were also rated highly by shoppers. WH Smith came last for the second year in a row.

The survey is based on the views of 12,500 shoppers, and produces customer scores for 100 of the UK's biggest shops - check out the full table to see all of the best and worst shops.

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