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The global e-commerce landscape is constantly evolving, and for the aspiring cross-border entrepreneur, new and exciting opportunities abound. Truly, the borderless nature of the internet brings with it unrivalled and never-before-seen prospects; a fertile terrain upon which to sow the seeds of growth. |
The United Kingdom is seen as a very desirable destination in which to 'set up shop', and seek to appeal to these hungry consumers.
The purpose of this passport is to detail and examine the key considerations of a prospective merchant in seeking to successfully sell to customers in the United Kingdom, a country ranked by the World Bank as one of the top European destinations in which to set up and operate a business.
To be one of the first to receive the Passport, register for #IMRGConnect now.
Here's what you will learn about:
Payment options
When trading in a different territory, it’s important to ensure that your customers are able to pay using the method they would with a local retailer or supplier. UK online shoppers prefer to pay by credit card (40%) or debit card (35%), whilst 21% use PayPal, and just 4% pay by some other method. This adopted payment model ensures that British consumers are well protected, which helps boost their confidence to shop cross-border.
Tax
We will discuss the different tax bands, VAT, corporation tax, exemptions, tax relief and more. Also,if goods are imported into the UK from outside the EU, various import duties may become due based on factors such as the tariff classification, customs value, and the origin of the goods.
Marketing
This section will explore the most popular and effective marketing mechanisms in the UK, with the aim of assisting a prospective merchant in making the best overall marketing choice for his business in this location.
Politics
The Passport will examine the UK political environment, and the impact this may have on an aspiring e-trader in the UK. This will include the relatively relaxed level of regulation and government intervention in foreign direct investment in UK e-commerce, as well as the variety of tax-based incentives for enterprising merchants in the UK, such as the patent box.
Fraud
Payment industry fraud and the measures taken to fight it are key topics of concern in the UK ecommerce sector at present, and this section seeks to examine the forms this fraud can take, its trends, and the combative measures traders and the industry are taking to protect themselves.
The guide will explore all this and much more, and ensure you are at an advatage when you begin trading in the UK.
To be one of the first to receive the Passport, register for #IMRGConnect now.