Research /Worldwide Ecommerce Sales to Increase Nearly 20% in 2014 / eMarketer

Asia-Pacific grows fast, while North America and Western Europe remain consistently strong

Business-to-consumer (B2C) ecommerce sales worldwide will reach $1.471 trillion in 2014, according to new figures from eMarketer, increasing nearly 20% over 2013. As internet usage continues to mature across the world, ecommerce growth will slow over time, settling around 10% by the end of our forecast period. However, with sales reaching $2.356 trillion in 2018, a 10% growth rate still represents more than $200 billion new dollars that year.

eMarketer’s definition for B2C ecommerce sales includes all products and services ordered or booked via the internet on any device, including leisure and unmanaged business travel.

Penelope Cruz and a new Agent Provocateur Ad - "a bevy of women stripping down to their lingerie while in the middle of the desert." Via adRants

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Penelope Cruz Is About to Freak Us Out With A New Agent Provocateur Ad

Last year, Penelope Cruz work with Agent Provocateur to create a dazzling videoin which lingerie-clad women frolic about in a mansion as a man wearing sunglasses ogles them while strolling through. In the end, the epic lust-fest is all in the man's head.

Movers and Groovers : Former Yahoo director Sue Hunt joins Tremor Video to lead programmatic in Europe

Video ad technology company Tremor Video has appointed former Yahoo!, Google and AOL executive Sue Hunt as Head of Programmatic for Europe.

Hunt will be responsible for developing partnerships between Tremor Video and agency trading desks throughout the region to grow the adoption of the company’s programmatic products.

Video : Jeep will be given a new look next year - in the meantime their ad spot sees "a man on top of a misty hilltop shouting out ‘I bought a Jeep’


Man celebrates buying a Jeep from a mountain top

Next year, the Grand Cherokee will be returning and Jeep will be giving it a new look. 

In Australia Jeep is continuing with its ‘bought a Jeep’ positioning in a spot promoting the Grand Cherokee.

Created by Cummins & Partners, the spot sees a man on top of a misty hilltop shout out ‘I bought a Jeep’ to which a voice responds ‘me too’.

Adam&Eve shows its populist side for Phones 4u


The amazing transmogrification of DDB London under its new bosses the Adam&Eve crew continues. This new ad for Phones 4u would never have emerged from Bishop’s Bridge Road as was, DDB’s HQ and before that home to the celebrated Boase Massimi Pollitt.

BMP’s legendary creative director the late John Webster, agency founder Martin Boase and MD Chris Powell would have been reaching for the smelling salts if anyone had even suggested it.But Phones 4U is, as its name suggests, a populist brand so it gets some populist advertising. With a certain amount of fizz and vim admittedly.