Movers and Groovers : RadiumOne lures senior Mediabrands and Quantcast execs to new strategic division


                          Natalie Yorke                                            Laura Roman

Programmatic media specialist RadiumOne has hired two senior Mediabrands and Quantcast executives to its newly formed Strategic Sales division.
Natalie Yorke, who was New Business & Marketing Director at IPG Mediabrands and Laura Roman, who was Senior Strategist at Quantcast, will lead the new division, reporting directly to UK Sales Director Craig Tuck.

Movers and Groovers : Barry Adams joins Eyeota as Chief Revenue Officer

Eyeota - the global leader for local audience data with over 1 billion uniques from publishers across Asia Pacific, Australia, Europe and the Americas - is growing and hiring senior staff in line with its expansion. Former Experian Marketing Services GM Barry Adams has joined Eyeota as Chief Revenue Officer, based in its London office.

Movers and Groovers : LIDA hires experienced head of design and talent development director

Direct and digital agency LIDA @lidalondon has appointed multi-award winning Sven Kaifel as its new Head of Design. Cannes Lions Gold award-winning Kaifel is set to join the agency this week.

Reporting into LIDA’s Executive Creative Director, Nicky Bullard, Kaifel will be responsible for the agency’s entire design output across press, print DM, digital and social media for LIDA’s impressive client list that includes: O2, Boots, Virgin Holidays and Land Rover.

Nicky Bullard, Executive Creative Director, at LIDA commented: “Sven has an excellent history of delivering innovative design, which fits perfectly with our positioning. Our creative department is an great place to be right now – we’ve won some strong new business and have some exciting creative in the pipeline. His energy, talent and passion speaks volumes and we can’t wait for him to get stuck in.”

Movers and Groovers : HeyHuman and Brave name Helen Weisinger as incoming chief marketing

HeyHuman and Brave name Helen Weisinger as incoming chief marketing officer

HeyHuman and Brave name Helen Weisinger as incoming chief marketing

London-based international agencies HeyHuman and Brave have jointly appointed Helen Wesinger, former marketing partner at Mary Portas, to serve as their new chief marketing officer. The role will see Weisinger report directly to group CEO Simon Marshall with responsibilities revolving around new business development and marketing strategy.