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What mobile games lack in finesse in the control department, they make up in accessibility. The fact that the number of smartphone users continues to grow by staggering amounts each year accounts for the massive growth in mobile games – almost certainly the sector with the biggest percentage increase in year-over-year growth when all is tallied.
Long gone are the cheap flash cash-ins that filled the seminal charts of Android’s the App Store’s top games list in the early days of the smartphone gaming.
The online study, in conjunction with marketing consultancy Seniosphere Conseil, focusses on the attitudes of 1,600 50-70 year old respondents and was carried out across the UK, France, Germany and Spain. It looked to understand key areas of the ageing process including: what do people do to age well, where they get advice, physical and mental wellbeing and spending priorities.
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If you’re opening a new store, you want to get people talking about it. In a world that’s so social media orientated, you want people to be tweeting, Instagramming and downright gushing about your pop-up store online, as well as to people in real life.
So if you’ve already got all the basics in place for and are ready for your launch party, here are a few top tips to make it a huge success. After all, if your event is a triumph, it’ll translate into paying customers.