What is the
Future for Technology at Events?
Our founder, Mark Jones, shares some insights into the Future of Event Technology joining
other thought leaders on 'Events Uncovered TV'. You can watch the full
interview here or
see some of the highlights listed below.
• Technology is a great
enabler for creating great experiences and conveying
large amounts of information and presenting all your sales &
marketing information in an engaging way.
• Technology will undoubtedly
play an increasingly important role in the Events,
Exhibition and Conference industry.
• The key is to keep it simple,
make the content relevant to your delegates and above all make it easy
and fun for them to engage and interact with you.
• You don't have to be afraid
of technology, especially if you choose an experienced
supplier who understands what you are hoping to achieve. It helps to
clearly define your objectives. The better the brief, the better the
outcome.
• If you have never used a
certain technology before or are uncertain of the outcome, make sure you choose an
experienced supplier who can offer you a full
installation & support service for complete peace of mind.
• There are many applications
of technology, so focus on the core message you wish to
convey and the outcome you desire. To make it easier, look at the digital
content and resources you already have and start from there.
• Everything and anything is
possible using certain touchscreen solutions today,
from showcasing a website, running the latest Apps, sharing live social
media, presenting floorplans & programmes or sending digital
brochures or news to attendees & saving money on print costs as part
of a 'green agenda'.
For more ideas you can request a
brochure here.
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