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Balancing Optimization and Web Development
Kevin Eichelberger, founder
and CEO of Blue Acorn, says that optimization is not given enough weight
in design and development. He notes that in many companies today,
optimization is done after the fact, when ideally, optimization
techniques should be incorporated throughout the decision-making process. Read more...
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Conversion rate optimization is changing. Discover the latest strategies, including:
- 7 Ways to Make CRO a Growth Driver for Your Business
- An Unresponsive Approach to Multi-Device UX
- Writing Content for Every Stage of the Conversion Funnel
- Developing Test Ideas After You've Tested Everything
- Maximizing Conversions Through Cross-Device Retargeting
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Register / Use MARKETINGBLOG14 for a 15% discount at the Conversion Conference London Olympia, 29-30 October, 2014
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